AMDS 2023: Keeping the Connection Between the Science, Design and Manufacturing of Meaningful Devices

In case you missed it, watch as Justin Westendorf, Product Development Manager, and Jeremy Odegard, Principal Industrial Designer, both for Phillips-Medisize, share their featured speaker presentation conducted during the 2023 American Medical Device Summit entitled “Lost in Translation: Keeping the Connection Between the Science, Design and Manufacturing of Meaningful Devices.”

What you will learn:

  • Discover strategies to avoid common pitfalls in device development through commercial launch.
  • Improve team performance by bridging educational background and terminology differences.
  • Help team members along the product lifecycle to find and retain fulfillment by connecting to the “Why”.

Justin Westendorf, Product Development Manager, Phillips-Medisize, a Molex company 

As a Product Development Manager, Justin Westendorf plays a leading role in Phillips-Medisize’s product design and development efforts to solve complex problems serving millions of people worldwide with medical devices and combination products. 

With over twenty years of experience, Justin has a strong project management background and leads a multi-disciplinary design and engineering team that values the user experience and role that manufacturing development to bring products to market in a highly automated and regulated environment. He earned a Bachelor of Science in Engineering from Winona State University. 

Jeremy Odegard, Principal Industrial Designer, Phillips-Medisize (Global Innovation and Development) 

Jeremy is a member of the Phillips-Medisize Human-Centered Design (HCD) team.  He engages during the earliest stages of product development to ensure that the needs of end-users and key stakeholders are considered throughout the design process.   

Jeremy earned a BFA-Industrial Design from the University of Wisconsin – Stout and has specialized in the design of drug delivery devices and surgical instruments through his 25-year career.  

As an advocate for the intentional integration of Human-Centered Design principles throughout the product development cycle, Jeremy believes in the strength of cross-functional collaboration.  He has learned that a sincere sense of empathy for the needs of others can build connection, provide clarity, and inspire creative problem-solving when teams face challenges.

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